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Social Video Ads

Video Marketing has always been present, but people did not really see it as an option for marketing. Now people are scrolling through their Facebook, Instagram, TikTok for interesting and short videos and reels to watch. Especially since the pandemic social media screen time has skyrocketed.

But the thing to remember here is that TikTok users are mainly all under 30. Similarly, another platform where video marketing is possible may cater to a very different age or interest group. We decide, based on the details of your product, where we should place a video ad for you that would fetch the best results.

Pre-Roll Video

All of us have watched pre-roll videos; it’s just that you didn’t know the technical term for it. When we play a video on Youtube or any other video platform, sometimes there is a short ad at the beginning, which you may have the option of skipping after a while and sometimes not. That is a pre-roll video for you. When the length of the video is long, you may chance upon short ads at regular intervals. Say if the video is 30 minutes long, you may see a short ad every 5 minutes. Pre-Roll videos can also be placed at the end of the video, but 90% people end the video rather than see an ad at the end.

The trick here is to figure out which is the best platform for your brand? Or in which kind of videos should your ad be placed. That’s what we are here for.

Connected Video

As the Smart TV is taking over, people are opting to cancel their cable connection and use the Smart TV, connected to the internet instead, and controlled by an Amazon Firestick. This means that apps which were developed for the desktop or your smartphone can also be streamed on your TV. And TV watching time has skyrocketed because of the pandemic just like social media screen time. Connected video ads are used via apps like Netflix, Prime Video, Hotstar, Hulu etc. These ads are of various kinds: they can be like the pre-rolled ones like we talked about earlier; and in free apps they can be placed in between episodes.
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Sometimes they are also like banner ads; the ads that you see on the home-screen, static, or perhaps in a carousel format. You may or may not be able to click on them to watch them.

YouTube

Once in a while, you would hear of those people who became famous because they uploaded a video on Youtube and that would be it. But gradually, having your own channel on Youtube became a thing. And while slipping in a sponsored ad in a video on a very popular channel was being done, it was not a common option.

But now, and especially during the pandemic lockdowns, more and more people turned to Youtube for entertainment. Social media influencers are powerful marketers now. If an influencer who focuses on gadgets says your device is excellent and highly recommends it; their word is gold to their followers. The same logic applies to every industry. Whether just ads or collaborating with influencers, trust us to decide on what’s best.

Why choose us

A handpicked team of individual experts who are also great teamplayers give you the best results

• We collaborate with you on every step
• Full transparency regarding spends
• On time delivery
• Stress on market research while working on any project

  • High quality services

  • Delivery on time

Nobody knows your product better than you

You have a product you need us for, but you also have a vision for that product. We don’t claim to know everything about it from the get-go, we ask the expert: which is you.

Careful allocation of funds

Your brand will not be advertised on every website and every social media platform. Figuring out the relevant ones is our job.

Your success matters to us

We are passionate about what we do. If your Brand fails, we fail. So we don’t fail. We succeed. And so does your Brand.